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Case Study: Doctorsolve Healthcare Solutions
Inc.
Doctorsolve
Healthcare Solutions Inc. is a pharmacy intermediary
that offers
discount prescription drugs to residents of the
United States.
Since 2001, Doctorsolve has profited from a continuous and
close working
relationship with SEOmedia to
maintain its search engine rankings and to
maintain its website.
The Challenge:
Doctorsolve Healthcare Solutions Inc. wanted a professional
looking, easy-to-navigate website that
also ranked well with
the search engines.
Doctorsolve's goal was simple - they wanted to increase orders
and revenue by doing the following:
- Provide a user-friendly experience with easy-to-use navigation
- Increase visitors to their website by improving search engine
rankings
- Convert more visitors to buyers
The Solution:
We implemented the following:
- Implemented a database function where Doctorsolve staff
could update their own
prescription prices
- Tracked website activity to identify additional opportunities
for improvement
The Result:
The benefits of implementing these changes were obvious.
Here's what happened in one year:
- overall sales increased by 792%!
- web sales accounted for nearly 98% of total company sales
compared to previous year
web sales of less than 1%.
- Doctorsolve was ranked top online pharmacy
by KIRO 7 news
To accommodate the increase, Doctorsolve also increased their
staffing level from 2 to 28 and had to
move to a larger location.
In a highly competitive environment, Doctorsolve continues
to be one of the top Canadian online
pharmacies with top rankings
for several relevant search terms.
Search Engine Rankings for Google - February 22, 2004
Keyword |
Ranking |
Competing URLs |
| canadian pharmacies |
1 |
615,000 |
| canadian prescriptions |
1 |
738,000 |
| canadian pharmacy |
6 |
1,360,000 |
| canadian drugs |
5 |
2,220,000 |
| canada pharmacies |
3 |
950,000 |
| canada prescriptions |
4 |
1,010,000 |
| canada pharmacy |
7 |
1,840,000 |
| canada drugs |
4 |
3,480,000 |
Learn more about what SEOmedia can do for your business.
Call
SEOmedia at 403-257-8875 or email us at
info@seomedia.com
